1st Batumi International Guide Conference (BIGC)

February 21-22, 2024

Batumi, Georgia

Hilton Batumi

Wednesday, February 21
  • Registration

    09:30-10:00

    (Welcome coffee and tea)

  • Opening of the 1st Batumi International Guide Conference by officials
  • Official Opening

    10:00-10:10

    Tinatin Zoidze - Head of the Department of Tourism and Resorts of Ajara

  • Welcome speech by officials

    10:10-10:40

    - (Ajara Government Officials)

    - Alushca Ritchie - Board Member of the World Federation of Tourist Guide Associations, President Emeritus

    - Ketevan Meladze - Head of Georgian Association of Guides

  • Awarding three best tourist guides of 2023 by the Ajara Tourism Guide Association

    10:40-11:00

    Temur Zoidze - Chairman of the Ajara Tourism Guide Association

  • Promotional videos of Visit Batumi

    11:00-11:10

    (Technical break)

  • I Panel Session
  • Topic: The Role of the Guide in The Promotion of the Tourist Destination. A Tour Guide as an Ambassador of a Tourist Destination

    11:10-12:40

    Moderator: Nino Khakhubia (Department of Tourism and Resorts of Ajara)

    Panelists:

    • Alushca Ritchie - Board member of the World Federation of Tourist Guide Associations, President Emeritus (South Africa)
    • Cristina Leal - Board Member of the World Federation of Tourist Guide Associations, President Emeritus of the Portuguese Association of Tourist Guides and Tour Managers (Portugal)
    • Viola Lewis - Leading international trainer of the World Federation of Tour Guide Associations (Great Britain, Scotland)
    • Ketevan Meladze - Head of Georgian Association of Guides (Georgia)
    • Temur Zoidze - Chairman of the Ajara Tourism Guide Association (Georgia)
    • Shalva Khetsuriani - President of the Georgian Sommelier Association (Georgia)

  • Networking / Coffee Break

    12:40-13:00

  • Presentations
  • Topic: Global Tourism and The Profession of a Guide - Unique Experiences, Modern Technologies and Challenges

    13:00-14:30

    Moderator: Nino Khakhubia (Department of Tourism and Resorts of Ajara)

    Presentators:

    • Alushca Ritchie - Board member of the World Federation of Tourist Guide Associations, President Emeritus (South Africa)
    • Cristina Leal - Board Member of the World Federation of Tourist Guide Associations, President Emeritus of the Portuguese Association of Tourist Guides and Tour Managers (Portugal)
    • Viola Lewis - Leading international trainer of the World Federation of Tour Guide Associations (Great Britain, Scotland)
    • Avidov Bernstein - Certified Guide of author tours of Jerusalem, Photographer (Israel)
    • Joanna Lamparska - Founder of Joanna Lamparska Cultural Heritage Protection Fund 'Project History', Guide. (Poland)
    • Piotr Kałuża - President of Joanna Lamparska Cultural Heritage Protection Fund 'Project History', Journalist (Poland)
    • Shalva Khetsuriani - President of the Georgian Sommelier Association (Georgia)
    • Elena Pruvli - Doctor of Philosophy, Communication Arts Specialist (Estonia)

    Taking a photo together

  • Lunch

    14:30-15:30

Thursday, February 22
  • Registration

    10:30-11:00

    (Welcome coffee and tea)

  • Greeting: Tamar Kaikatsishvili (Department of Tourism and Resorts of Ajara)

    11:00-11:05

  • Presentations
  • 11:05-11:45

    • Dalila Tsatava - Gastronomic Culture Researcher, President of the Gastronomic Association of Georgia, Gastro Guide (Georgia)
    • Zura Balanchvadze - TV Presenter, Tour Guide (Georgia)
    • Tamar Oragvelidze - Doctor of Mass Communication, Associate Professor, Guide (Georgia)
  • II Panel Session
  • Topic: Tourism and Museums - Museum as a Repository of Cultural Heritage and History

    11:50-13:00

    Moderator: Tamar Kaikatsishvili (Department of Tourism and Resorts of Ajara)

    Panelists:

    • Merab Khalvashi - Rector of Batumi Shota Rustaveli State University
    • Joanna Lamparska - Founder of Joanna Lamparska Cultural Heritage Protection Fund 'Project History', Guide. (Poland)
    • Avidov Bernstein - Certified Guide of author tours of Jerusalem, Photographer (Israel)
    • Nini Sanadiradze - General Director of Tbilisi Museums Union, Manager of Culture, Professor
    • Zaur Akhvlediani - Ministry of Culture, Sports and Youth Affairs of Ajara, Deputy Minister, Director of Cultural Heritage Protection Agency of Ajara
    • Teona Zoidze - Director of Ajara Museums

    Taking a photo together

  • Dinner

    13:00-13:45

Speakers

Alushca Ritchie
Alushca Ritchie
South Africa South Africa

President Emeritus, World Federation of Tourist Guide Associations

Joanna Lamparska
Joanna Lamparska
Poland Poland

Founder, The History Project Foundation of Joanna Lamparska, Guide

Dalila Tsatava
Dalila Tsatava
Georgia Georgia

Gastronomy Culture Researcher, President of Georgian Gastronomy Association, Gastro guide

Cristina Leal
Cristina Leal
Portugal Portugal

President Emeritus of Portuguese Association of Tourist Guides and Tour Managers

Shalva Khetsuriani
Shalva Khetsuriani
Georgia Georgia

President of the Georgian Sommelier Association

Nini Sanadiradze
Nini Sanadiradze
Georgia Georgia

General director of the Union of Tbilisi Museums, Manager of Culture, Professor

Zaur Akhvlediani
Zaur Akhvlediani
Georgia Georgia

Ministry of Culture, Sports and Youth Affairs of Ajara, Deputy Minister, Director of Cultural Heritage Protection Agency of Ajara

Merab Khalvashi
Merab Khalvashi
Georgia Georgia

Rector of Batumi Shota Rustaveli State University

Teona Zoidze
Teona Zoidze
Georgia Georgia

Director of Ajara Museums

Ketevan Meladze
Ketevan Meladze
Georgia Georgia

Founder and President of the Georgian Guides Assosiation

Temur Zoidze
Temur Zoidze
Georgia Georgia

Chairman of the Ajara Tourism Guide Association

Viola Lewis
Viola Lewis
Scotland Scotland

WFTGA ExBo Member – Training Portfolio | WFTGA Lead International Trainer

Zurab Balanchivadze
Zurab Balanchivadze
Georgia Georgia

Guide and television presenter

Tamar Oragvelidze
Tamar Oragvelidze
Georgia Georgia

Doctor of Mass Communications, Associate Professor, Guide

Avidov Bernstein
Avidov Bernstein
Israel Israel

Photographer and certified tour guide in Jerusalem

Piotr Kałuża
Piotr Kałuża
Poland Poland

President, The History Project Foundation of Joanna Lamparska, Journalist

Elena Pruvli
Elena Pruvli
Estonia Estonia

Lecturer, consultant, and trainer in intercultural communication (PhD, MA).